Links to our marketing partners
Show your support for The Ice Ridge
have your company or business featured on our website
Over 55,000 unique hits since April 4, 2013!
Reach your intended audience by having your business featured on our rink, in our Marketing materials, our website and Facebook page.
Informational Links
Ice Skating Institute http://www.skateisi.com
US Figure Skating http://www.usfigureskating.org/
Hawkeye Skating Club http://www.hawkeyeskating.org/
Marketing and Partnership Opportunities at The Ice
Ridge (Download the document in Microsoft Word or Adobe
Reader above)
The Ice Ridge is a uniquely designed, revolutionary, eco-friendly, theatre sized, synthetic ice
rink and skating academy that appeals to all ages and allows your company or
products to be promoted in an unparalleled environment.
The Ice Ridge, although built to accommodate the training needs of the Capitol Ice
Academy, will quickly become a community gathering place for many of the Des
Moines families. The Ice Ridge expects more than 40,000 visits per year through
regular programming and special events. Southridge Mall is transforming from a
formerly enclosed mall into a mix of uses that will better serve the community,
including more neighborhood retail, big box retail and other non-traditional
uses like the Ice Ridge.
As a result of local signage regulations, marketing options for area businesses are limited.
However, the Ice Ridge sponsorship opportunities are a powerful, low-cost method of advertising
within the local market.
Dasher Boards are the special advertising panels you see at all arenas.
These panels (approximately 3’x8’) are a prime way to create positive advertising impressions
to a wide spectrum of ice skaters and spectators.
This is a unique opportunity for your company to become
a part of all the excitement that is the Ice Ridge. Your advertisement will
literally be part of all the exciting events taking place at the Ice Ridge.
In addition to local, national and international media coverage, your dasher board
will be ensured maximum exposure within one of state’s most up and coming
markets. Impressions add up fast. Your highly visible logo will be recognized by
thousands of potential customers. Your customized dasher board program includes
the following:
One full-size dasher board advertising panel
at the Ice Ridge, (location of board on a first come, first serve
basis)
50 complimentary skating passes for your corporate use
(some restrictions apply)
First right of refusal for renewal of your board location
Any of the following items can be incorporated into a sponsorship arrangement
to complement and enhance existing marketing and sales objectives:
Youth or group skating sponsorships
Retail inventory
“weSKATE” Ice Skating Institute (ISI) Learn to Skate and figure skating club sponsorships
VIP events
Tournament sponsorships and show sponsorships
Displays
Lobby Sampling for your products aimed to our family friendly audience
On-ice promotions
Your logo and hyperlinks added to our website and Facebook pages
Marketing Packages: The prices below indicate an annual agreement.
$1000 Gold Partner – 3’x8’
Dasher Board Ad, Website and Facebook link, 10 VIP tickets to special shows and
events, 50 Free Passes, name recognition.
$500 Silver Partner - 3’x4’
Dasher Board Ad, Website and Facebook link, 5 VIP tickets to special shows
and events, 20 Free Passes, name recognition.
$300 Bronze Partner – 2’x2’
Dasher Board Ad, Website and Facebook link,
2 VIP tickets to special shows and events, 10 Free passes, name recognition
$100 Gift in kind or direct donation – 5 special event tickets or 10 free
passes, name recognition.
Please contact:
Burton Powley, owner at: 515-371-8666 [email protected] or
Cindy Powley, manager at: 515-657-0312, [email protected]
for more information.
*Camera ready art is the responsibility of the sponsor.
Ridge (Download the document in Microsoft Word or Adobe
Reader above)
The Ice Ridge is a uniquely designed, revolutionary, eco-friendly, theatre sized, synthetic ice
rink and skating academy that appeals to all ages and allows your company or
products to be promoted in an unparalleled environment.
The Ice Ridge, although built to accommodate the training needs of the Capitol Ice
Academy, will quickly become a community gathering place for many of the Des
Moines families. The Ice Ridge expects more than 40,000 visits per year through
regular programming and special events. Southridge Mall is transforming from a
formerly enclosed mall into a mix of uses that will better serve the community,
including more neighborhood retail, big box retail and other non-traditional
uses like the Ice Ridge.
As a result of local signage regulations, marketing options for area businesses are limited.
However, the Ice Ridge sponsorship opportunities are a powerful, low-cost method of advertising
within the local market.
Dasher Boards are the special advertising panels you see at all arenas.
These panels (approximately 3’x8’) are a prime way to create positive advertising impressions
to a wide spectrum of ice skaters and spectators.
This is a unique opportunity for your company to become
a part of all the excitement that is the Ice Ridge. Your advertisement will
literally be part of all the exciting events taking place at the Ice Ridge.
In addition to local, national and international media coverage, your dasher board
will be ensured maximum exposure within one of state’s most up and coming
markets. Impressions add up fast. Your highly visible logo will be recognized by
thousands of potential customers. Your customized dasher board program includes
the following:
One full-size dasher board advertising panel
at the Ice Ridge, (location of board on a first come, first serve
basis)
50 complimentary skating passes for your corporate use
(some restrictions apply)
First right of refusal for renewal of your board location
Any of the following items can be incorporated into a sponsorship arrangement
to complement and enhance existing marketing and sales objectives:
Youth or group skating sponsorships
Retail inventory
“weSKATE” Ice Skating Institute (ISI) Learn to Skate and figure skating club sponsorships
VIP events
Tournament sponsorships and show sponsorships
Displays
Lobby Sampling for your products aimed to our family friendly audience
On-ice promotions
Your logo and hyperlinks added to our website and Facebook pages
Marketing Packages: The prices below indicate an annual agreement.
$1000 Gold Partner – 3’x8’
Dasher Board Ad, Website and Facebook link, 10 VIP tickets to special shows and
events, 50 Free Passes, name recognition.
$500 Silver Partner - 3’x4’
Dasher Board Ad, Website and Facebook link, 5 VIP tickets to special shows
and events, 20 Free Passes, name recognition.
$300 Bronze Partner – 2’x2’
Dasher Board Ad, Website and Facebook link,
2 VIP tickets to special shows and events, 10 Free passes, name recognition
$100 Gift in kind or direct donation – 5 special event tickets or 10 free
passes, name recognition.
Please contact:
Burton Powley, owner at: 515-371-8666 [email protected] or
Cindy Powley, manager at: 515-657-0312, [email protected]
for more information.
*Camera ready art is the responsibility of the sponsor.